Best AI Tools for End-to-End Digital Marketing Automation in 2025
20th June 2025 / in SEO / by Ruturaj Kohok
- Reading time: 11 mins 07 Sec
You know that feeling when you’re juggling multiple marketing campaigns, trying to create content, optimise ads, and track performance all at once?
We’ve been there too, and that’s exactly why AI tools have become such game-changers for marketers like us.
Source: Artsmart.ai
Here’s what caught our attention:
75.7% of marketers utilised AI in their digital marketing activities in 2024.
That’s not just a trend, but a massive shift in how we approach marketing!
We understand how overwhelming it can feel to navigate through all the AI options out there.
That’s exactly why we’ve put together this guide: to help you automate your entire digital marketing process without losing your mind in the process!
The best part? These AI tools don’t just make you faster, they actually help you maintain (and often improve!) the quality of your work while spotting audience segments you might’ve completely missed.
We’re going to walk through everything: SEO, social media, paid marketing, web development, design, sales, and project management.
Ready to see how these tools can give your marketing strategy the edge it needs this year?
Let’s dive in!
Best AI Tools for SEO:
SEO moves fast, especially now with AI basically running the show behind the scenes. If you’re not taking advantage of the top AI tools for SEO right now, you will get left behind.
Let’s check out the tools that are actually making a difference:
This tool does something really cool: it compares your content to whatever’s ranking at the top and shows you exactly what needs fixing.
The platform got way better in 2025, but the price jumped from INR 2447.03 to INR 8353.66/month.
Still worth it if you’re serious about content, though.
The next in our AI tools list is MarketMuse, which is all about strategy.
It looks at your site’s authority first, then gives you AI-powered recommendations that actually make sense for your situation.
It is super helpful for creating content briefs that work.
The Optimise/Standard pricing is ~$100–149/month, which allows full-featured solo use; the Research/Team costs $249–399/month for team access and unlimited queries.
Lastly, the Strategy/Premium version goes up to $499–999+/month for full-scale operations and custom options.
Alli AI doesn’t just tell you what’s wrong, it actually fixes it for you.
Most technical SEO tools just give you recommendations. Alli AI actually implements the changes for you.
That’ll cost you INR 14260.30/month for small businesses, but it works with any CMS and you don’t need to know how to code.
If you want to increase your content capacity without burning out, Copymatic could be your SEO buddy.
It is one of the best generative AI tools that helps you create SEO blogs, landing pages, ad copies and meta descriptions in seconds. Just put in the keyword, tone, and you can get SERP-ranking content.
Maybe you want to target many keywords or optimise for on-page SEO? Copymatic has that built into its arsenal, too!
It’s like having your own content team on cruise control. Plans start at $19/month for 15,000 words, with higher tiers offering unlimited words.
If you want to start increasing traffic faster, you really should try Copymatic and see your rankings soar.
If you are searching for a top AI tool that can boost your SEO, Writesonic is your complete content assistant for blogs, landing pages, product descriptions, and more.
With built-in SEO optimisation and Surfer SEO integration, Writesonic will help you rank faster and higher.
As a freelancer or digital marketing agency, Writesonic’s tools can be scaled up or down depending on your needs.
Plans start at $16/month, and you’ll have access to AI article writers, chatbot builders, and even AI-driven image tools.
If you are tired of searching for internal links to improve your SEO, Link Whisper will be your new bestie. This is one of the best AI tools for SEO practices.
It is a smart plugin for WordPress that automates recommending relevant internal links as you write your content, making on-page SEO so much easier.
Link Whisper also helps you unearth orphaned content, creates a better structure for your site, and shortens your time period for content audits.
Plans start at $77/year for 1 site, up to $167 for 10 sites.
If you want to rank higher without worrying about link building, you need to try Link Whisper. It is like having an internal linking assistant on autopilot.
Best AI Tools for Social Media:
Social media feels like you’re constantly spinning plates, doesn’t it?
Managing multiple platforms, staying authentic, keeping up with trends… It’s A LOT.
But here’s some good news: AI tools are completely changing how we handle social media.
Let’s check out which ones are the best to use:
We all know video content is king on social media, but creating videos can be time-consuming and expensive.
That’s where InVideo AI comes in – it turns your scripts into ready-to-publish social videos in minutes!
It automatically resizes your videos for different platforms. So, whether you’re posting on Instagram Stories or LinkedIn, your content looks professional every single time.
If you don’t have a dedicated video team, this is your answer to stepping up your video game without breaking the bank.
InVideo AI offers tiered plans starting from a Free tier (10 AI minutes per week, 4 weekly exports with watermark). This makes it one of the best free AI tools for video creation.
It also offers a Plus plan at $28/month, Max at $48–50/month, and Generative at $100/month, with increasing AI minutes, iStock assets, voice-clones, and storage.
Hootsuite has been around the block, and for good reason.
Starting at INR 8353.66/month for the Professional plan, it’s perfect for mid-sized businesses that need serious social listening capabilities.
Plus, it connects with over 150 third-party apps: now that’s what we call versatility! With a wide functionality, Hootsuite is one of the best AI tools for digital marketing.
Their OwlyWriter AI is pretty clever, too. It creates engaging captions using proven copywriting formulas like AIDA and PAS.
Each user gets 300 AI tokens monthly for content creation, which is generous considering what you’re getting.
The unified dashboard is where Hootsuite really shines: you can publish, monitor, and report all from one place.
And their analytics? You can build reports on practically any metric and even get insights on your competitors’ performance.
Now, if you’re all about the data (and who isn’t these days?), Sprout Social might be your best choice, considering the vast utilisation of AI in digital marketing.
It scores higher on G2 with 4.3 stars compared to Hootsuite’s 4.0. Sure, it starts at INR 16791.71/month, but hear us out – the ROI can be incredible.
This platform processes 600 million messages daily. Its AI can analyse sentiment to tell you if people are saying good, bad, or neutral things about your brand.
Additionally, ViralPost® technology figures out the best times to post by studying your audience’s behaviour.
Sprout’s AI Assist feature is like having a smart assistant that can:
- Generate engaging captions instantly
- Turn data into actionable insights
- Personalise customer messages efficiently
Brandwatch is the heavy-hitter for enterprise brands, making it one of the top AI tools for social media.
It monitors over 100 million online sources: imagine having eyes and ears everywhere!
It’s particularly valuable for crisis management because it alerts you immediately when your brand gets mentioned heavily.
Everything flows into a single inbox, so you’re not jumping between platforms.
The real-time tracking of brand mentions, competitors, and industry trends gives you the intel you need to stay ahead of the game.
Brandwatch offers custom‑quoted, enterprise-grade plans with entry pricing around $800- $1,250/month and scaling up depending on users, data volume, and add‑ons.
The role of AI in digital marketing is evolving, and one of the best AI tools on the block is for videos, podcasts, & short clips for social media.
Sometimes you just need quick, quality captions, and Descript’s AI Social Post Writer delivers exactly that.
It creates multiple variations of social media copy in different styles, complete with hashtags.
Descript AI is perfect for teams that need to maintain consistent posting schedules without spending hours on copywriting.
These AI tools go way beyond just scheduling posts; they’re about making your entire social media strategy smarter and more effective while giving you back precious time to focus on what really matters: connecting with your audience and growing your brand.
Descript offers four pricing plans: Free, Creator ($15/month), Pro ($30/month), and Enterprise (custom pricing), each with increasing access to premium features.
Best AI Tools for Paid Marketing:
Paid Marketing requires precision to achieve the desired profit!
You need data-driven decisions at lightning speed, and honestly, that’s exactly where AI tools shine brightest.
Let’s check out which tools are popularly used in Paid Marketing:
Jacquard isn’t your typical generative AI tool; it’s specifically built for high-performing ad copy that actually converts.
It ensures your brand tone stays consistent through custom AI models that adapt to your company’s unique voice.
What it does best:
- Creates optimised ad copy for Google, Facebook, and Instagram
- Generates high-performing email subject lines with predicted open rates
- Analyses your historical performance data to make future campaigns even better
The platform plays nicely with all the big names: Salesforce, Adobe, HubSpot, and more.
Pricing works on a custom enterprise model based on your content volume and platform needs, so it’s mainly for mid-to-large businesses.
Want to create conversion-optimised ad creatives in seconds? AdCreative.ai has got you covered: banners, videos, texts, product shoots, the whole nine yards, making the role of AI in digital marketing indispensable.
Users report up to 14 times better conversion and click-through rates using their AI tools. That’s some serious performance boost!
The template builder keeps your brand looking consistent, competitor analysis shows you their best-performing ads, and the AI-powered product video shoot capabilities can help you create amazing assets.
However, this tool gets pricey for larger businesses: Their pricing starts at INR 3375.22/month for 10 downloads, jumps to INR 21095.11/month for 100 downloads, and goes up to INR 50628.27/month for 500 downloads.
The next best AI tool for paid marketing is ChatFuel. It specialises in AI-powered conversational marketing: you get smart AI agents that handle customer interactions across all your channels.
Key features that work:
- Lead qualification through AI conversations
- Product recommendations based on what customers actually need
- Automatic appointment booking and FAQ answering
It integrates with everything you’re probably already using, such as Stripe, Calendly, Shopify, Zapier, Google Sheets, and HubSpot.
Plus, they offer unlimited AI conversations on their free trial, so businesses of all sizes can test it out. This is one of the top AI in digital marketing that helps you achieve your campaign goals.
When it comes to pricing, Chatfuel’s AI‑powered chatbot plans start at $23.99/month for Facebook & Instagram (1,000 conversations), $34.49/month for WhatsApp (1,000 conversations), with a full-featured Enterprise tier at $300/month for unlimited conversations and premium support.
The next in our AI tools list is Zapier.
Now, Zapier might not be a paid marketing tool per se, but it makes your paid campaigns work WAY smarter by connecting your advertising platforms with other marketing tools through automated “Zaps.”
Core benefits:
- Automated lead management straight from your Paid campaigns
- Real-time audience list updates using your first-party data
- Offline conversion tracking for better attribution
Set up Zaps between Google Ads and your CRM, shopping carts, or email platforms, and you can create super-targeted audiences based on actual customer behaviour, ensuring your audience lists stay fresh with real-time data.
Zapier AI’s free AI tools offer 100 tasks/month at $0, a Professional plan starts from $19.99/month (billed annually) for unlimited premium apps and multi-step Zaps, a Team plan from $69/month (billed annually) with collaboration features, and an Enterprise tier available via custom pricing.
Acquisio covers multiple stages of your paid marketing process in one unified platform. Their dashboard gives you visibility over campaigns across Google Ads, Microsoft Advertising, and Facebook.
It’s pretty neat for managing everything in one place, making it one of the best AI tools for digital marketing!
Best features:
- Machine learning algorithms for real-time bid optimisation
- Cross-platform campaign management in one interface
- Customisable reporting features
However, there is a learning curve to use all the features effectively. Also, a higher price point might scare off small businesses.
Pricing starts around INR 16876.09+ per month, but you’ll need to request a quote.
When you’re picking AI tools for paid marketing, think about your specific campaign needs, budget, and how much automation you actually want.
The right mix of these tools can seriously boost your ad performance while freeing up your team to focus on strategy instead of repetitive tasks.
Best AI Tools for Web Development:
Web development used to be this massive barrier for marketers: you’d have a brilliant campaign idea, but then get stuck because you needed a developer to make it happen. Not anymore!
Web development AI tools are completely changing the game for marketers who want to create and optimise their digital presence.
Let’s check out which tools are popularly used in Web Development:
Think of GitHub Copilot as your coding buddy that never gets tired. This collaboration between GitHub and OpenAI lives right inside your development environment and provides real-time code suggestions.
It is the best AI tool for marketers who need to implement custom tracking or tweak website elements without waiting for the dev team.
It offers real-time code suggestions tailored to your project’s context, supports multiple programming languages, and integrates seamlessly with popular IDEs like VS Code and JetBrains.
It also offers continuous improvement through learning from GitHub repositories.
However, it may generate incorrect or inefficient code at times, can lead to code duplication across projects, and offer limited test case generation for larger codebases.
It offers a free, basic plan for individual developers and a Team plan at INR 337.52 per user monthly.
The next top AI tool for web development is Claude Code. It is a terminal-based coding tool from Anthropic AI that lives directly in your terminal.
Unlike other assistants, you don’t need to keep adding new files manually.
It maintains awareness of your project structure, takes direct action on code edits and commits, needs minimal technical overhead, and runs on Mac, Linux, and Windows via WSL.
However, sometimes it lacks inline coding depth and has a more niche appeal for terminal-driven developers.
The pricing for Claude Code is approximately INR 253.14 per million input tokens.
Wix ADI (Artificial Design Intelligence) has made website creation ridiculously simple.
It asks you a few questions about your website’s purpose and preferences, then uses AI tools to create a fully functional site in minutes.
Wix ADI creates websites quickly based on simple responses, pulls content automatically from the web or social profiles, offers customisation flexibility after generation, and is ideal for marketers without technical expertise.
It is available on all Wix plans; however, ad-free websites with custom domains start at INR 1434.47 monthly.
It is generally considered one of the best AI tools for digital marketing, especially for non-technical marketers.
Chariot is one of the best AI tools as it takes a conversational approach to web development.
You only have to describe what you want and discuss your business goals, then Chariot builds a professional website tailored to your needs. It’s like having a developer who actually understands marketing!
The best part about Chariot is that it requires no technical skills. It also offers one-click publishing with all technical setup handled, unlimited revisions via conversation, and fast delivery.
Its pricing starts from INR 1434.47 monthly.
Applitools uses visual AI tools to automate testing across different devices and browsers.
For marketers, this means your website will look consistent whether customers access it on their phone, tablet, or desktop!
It offers automated visual testing with AI detection, cross-browser and cross-device consistency, seamless integration with development workflows, and detailed test reports for identified issues.
Their pricing starts around $699/month for basic visual checks, and goes up to $969/month if you want full, automated testing for websites, mobile apps, and code.
Relume AI is one of the top AI in digital marketing as it tackles what’s usually the most time-consuming part of web design: creating sitemaps, wireframes, and style guides.
It does all of this instantly for marketing websites.
This AI tool generates complete sitemaps from brief company descriptions, creates wireframes with real components and copy, enables collaboration with team members and clients, and includes 1000+ responsive components for Figma and Webflow.
The pricing is available in multiple tiers, with a free plan offering limited features.
These tools are game-changers for marketers who want to move fast without getting bogged down in technical details.
The best part? You can finally bring those campaign ideas to life without waiting weeks for development resources!
Best AI Tools for Design:
Remember when creating professional visuals meant spending hours learning complex design software or hiring expensive designers? Those days are GONE!
AI tools for design have completely changed the game for marketers who want stunning visuals without the technical headaches.
We’re talking about tools that can turn your most creative ideas into reality.
Let’s check out which tools are popularly used for Design:
Midjourney:
Midjourney is absolutely incredible for creating those jaw-dropping, painterly visuals that make people stop scrolling.
Want fantasy imagery or richly textured “historical” photos that look like they came straight out of a movie? This is your best AI tool for it.
Now, it does struggle with faces at a distance, but honestly, for those vibrant, otherworldly scenes that grab attention, nothing comes close.
It creates speculative and narrative-driven artwork that’s simply stunning, produces visual styles that would take forever to achieve manually, and its new image editor is equipped with intuitive text-command editing.
The basic plan is at INR 843.80/month, the standard at INR 2531.41/month, and the pro at INR 5062.83/month.
If you’re surprised to see Photoshop in our AI tools list, let us tell you: Adobe completely transformed Photoshop with its Firefly AI model.
You can now generate complete images from text prompts directly inside Photoshop! It’s like having Midjourney built right into the software you already know.
It creates usable results from text prompts in multiple styles, the “Enhance Detail” feature breathes new life into existing images, and it works within the familiar Photoshop interface.
The downside? Image quality isn’t quite matching specialised tools like Midjourney yet. But hey, the convenience factor is pretty amazing!
It starts at ₹1,675/month and includes Generative Fill and other AI features powered by Adobe Firefly.
The next best AI tool for UI design is Uizard. It takes your hand-drawn sketches and turns them into polished digital designs.
Their Autodesigner feature is basically “ChatGPT for UI design.” Just describe what you want, and it generates multi-screen mockups.
Uizard converts screenshots into editable mockups, generates UI components and layouts automatically, and includes attention heatmap prediction.
The free plan is available for basic functions; Pro starts at INR 1012.57/month; Business at INR 4134.64/month.
If video content is your thing, Runway is a top AI tool that makes magic happen.
Text-to-video, image-to-video, Motion Brush: This platform helps you create professional-quality video content without needing a film degree.
Runway converts text into an AI video that is perfect for social media, and offers camera controls for those cinematic adjustments and inpainting for seamless element removal.
You can get the free basic plan with 125 credits, standard at INR 1012.57/month, and pro at INR 2362.65/month.
The bottom line? These AI tools for design are game-changers for marketers who want to create stunning visuals without the technical barriers.
Best AI Tools for Sales & Marketing:
Sales just got a whole lot smarter, and we’re not talking about your typical CRM upgrades here!
These are some of the best AI tools that handle everything from finding prospects to actually closing deals.
We’re talking about a complete game-changer for how sales teams operate.
Let’s check out which tools are popularly used in Sales & Marketing:
Apollo.io is like having a sales intelligence powerhouse right at your fingertips.
Get this: they’ve got access to over 275 million verified contacts and 60 million companies. That’s a massive database!
Here’s what makes it really cool: their AI agents actually analyse huge datasets to automatically identify which prospects are most likely to convert.
This is one of the best AI tools for digital marketing sales, as it offers a massive contact database with advanced filtering options, an AI-powered email assistant for personalised communication, and real-time sales intelligence providing up-to-the-minute insights.
You can get a free plan, a basic plan (INR 4134.64/month), a professional plan (INR 6666.06/month), or an organisation plan (INR 10041.27/month), depending on your needs.
If you want to convert traffic into leads with complete ease, the best AI tool for you is Leadbeam!
The all-in-one lead capture and WhatsApp automation tool for D2C brands and marketers.
Leadbeam offers gamified popups for lead capture and instant notifications delivered through WhatsApp, allowing you to capture, connect and convert in real-time.
Once it grows your leads, you’ll be notified on WhatsApp so you can follow up immediately!
Pricing starts from just ₹999/month, perfect for fast-growing teams looking to enhance their bottom line!
By using Leadbeam, you can increase your conversions without spending all your ad dollars. It does all the heavy lifting while you scale smart!
Now this is where things get interesting: Gong is a top AI tool that records and analyses your sales calls using 40+ AI models to extract insights about customer interactions.
The platform helps you understand exactly what tactics lead to successful closes by analysing every conversation.
It offers features for call recording with AI-powered analysis, deal management features with risk alerts, and identifies customer pain points and recommended next steps.
However, it has a higher pricing point (approximately INR 801614.28 annually for a minimum of three seats).
InsightSquared is the next in our AI tools list. It focuses on sales forecasting through its revenue intelligence platform.
It pulls data from multiple sources to give you clear pipeline visualisations and identify trends and bottlenecks.
You can get a detailed analytics dashboard for total sales visibility, advanced forecasting based on historical and real-time data, and AI-driven recommendations to improve team performance.
InsightSquared’s AI-powered sales analytics platform typically costs between $65 and $95 per user per month, with total annual spend often falling around $26,800 across organisations.
Second Brain Labs is a smart AI tool that handles outreach, qualification, and follow-ups completely automatically.
What makes it special is that it offers a fully personalised lead generation and qualification engine, high response rates (up to 33% in some cases), and handles the entire sales process without human intervention.
As far as pricing is concerned, Second Brain Labs offers a LinkedIn‑only plan at $49 for the first month (then $99/mo), a Combo Starter plan (LinkedIn, WhatsApp, iMessage) at $189/mo, a Business plan at $449/mo, and custom Enterprise pricing for unlimited usage.
Lavender.ai takes a different approach. It focuses on making your email communications better through real-time analysis and coaching.
The tool examines your emails and gives you feedback on structure, tone, and relevance.
This top AI tool for sales analyses emails to improve response rates, uses prospect research for automatic personalisation, and integrates with email clients like Gmail and Outlook.
You can get a free forever plan, a starter plan at INR 2278.27/month, or an individual pro plan at INR 3797.12/month.
The bottom line? These AI tools for sales are changing the game completely.
Your sales team can focus on building relationships and closing deals while AI handles the heavy lifting of prospecting and analysis.
Best AI Tools for Project Management:
Managing marketing projects can be difficult sometimes: deadlines everywhere, team members scattered across different tasks, and endless back-and-forth about project updates.
But here’s where the best AI tools for project management step in to save the day!
These AI-powered tools are completely changing how marketing teams stay organised and get things done.
Talk about a game-changer for productivity!
Let’s check out which tools are popularly used for Project Management:
ClickUp AI is like having a super-smart assistant who never sleeps and actually enjoys doing all those tedious project management tasks you hate.
The generative AI tool handles content writing, editing, summarising lengthy documents, and even translating text for global teams. Pretty impressive, right?
What makes it great is the comprehensive task management with workflows that you can customise however you want, AI that actually writes and edits content for you, and translation features that are perfect for remote global teams.
The pricing starts at INR 421.90 per extra user monthly across all packages.
Notion has taken its already powerful workspace and supercharged it with GPT-4.
It can set up entire workspaces from simple descriptions and even pull information directly from your Slack conversations, making it one of the best AI tools for project management.
What you’ll love about Notion AI is that it creates project plan drafts in seconds, searches across all your workspaces for information, and works as your 24/7 virtual assistant.
Its pricing starts from INR 675.04 per user monthly as an add-on to paid plans.
Trello is an AI tool that keeps things beautifully simple with its visual workflow management approach that requires zero learning curve.
Their Butler automation tool handles all those repetitive tasks like tracking due dates, sending reminders, and creating meeting agendas.
The Strategy AI helps you prioritise projects so your team focuses on what matters most first.
It is a super intuitive interface that works great for smaller projects, has a no-code automation that anyone can set up, and your teams can start using it immediately.
Trello’s AI features come included at no extra cost with the Premium plan at $10 per user/month (billed annually) or $12.50 per user/month (billed monthly) and with the Enterprise plan starting at $17.50 per user/month (billed annually).
Atlassian Intelligence makes Jira a much more user-friendly AI tool by turning simple questions into complex database queries.
You can automate workflows using everyday language, generate content for issue descriptions, and get summaries without reading through endless comment threads.
It works seamlessly across all Atlassian products, the AI outputs respect your permission settings for security, and you can create Jira issues directly from Slack or Microsoft Teams.
These AI project management tools don’t just organise your work, they actually free up your brain space for the creative and strategic thinking that really moves your marketing campaigns forward.
Final thoughts: Utilising top AI tools for comprehensive digital marketing solutions
The role of AI in digital marketing has become significant, going from “nice-to-have” extras to absolute must-haves for any business that wants to stay competitive.
We’ve walked through everything from SEO and social media to paid marketing, web development, design, sales, and project management. And the results speak for themselves.
Here’s what’s really exciting: teams using these AI tools are seeing some incredible advantages over their competitors who are still doing everything manually.
The best part of all this is that most of these platforms offer free trials or basic plans, so you can actually see what works for your business before spending any serious money.
Here’s the thing, though: these tools work best when you think of them as super-powered assistants, not replacements for your team.
AI is fantastic at crunching data, spotting patterns, and creating content, but it still can’t match the creative thinking and strategic insights that experienced marketers bring to the table.
The future belongs to marketers who can blend human creativity with AI efficiency. Digital Marketing Companies that get this balance right will deliver more personalised experiences, spot opportunities faster, and achieve better results with way less effort.
Plus, the earlier you start, the bigger advantage you’ll have over competitors who are still on the fence.
The best time was yesterday, but the second-best time is right now!
FAQs:
AI tools can automate repetitive tasks, analyse large datasets quickly, and provide data-driven insights. This allows marketers to focus on strategy and creativity while improving campaign performance and ROI.
Popular AI tools for content and SEO include Surfer SEO for content optimisation, MarketMuse for content strategy, and Copymatic and Writesonic for content generation and optimisation.
AI-powered social media tools like Hootsuite and Sprout Social offer features such as automated scheduling, sentiment analysis, and content generation. This helps brands maintain consistent engagement across multiple platforms.
AI project management platforms like ClickUp AI and Notion AI streamline workflows by automating task creation, providing intelligent suggestions, and offering natural language interfaces.
AI tools such as Jacquard and AdCreative.ai can be utilised for ad copy creation and optimisation, whereas for campaign workflow automation, tools such as Zapier and Acquisio are ideal.
AI project management platforms like ClickUp AI and Notion AI streamline workflows by automating task creation, providing intelligent suggestions, and offering natural language interfaces.


























